Moms’ Group Calls Out Kroger’s Gun Policy in Unprecedented New Ad Campaign
The moms are taking the gun control fight to Kroger’s backyard.
On Thursday, Moms Demand Action for Gun Sense in America, a gun control group backed by former New York City Mayor Michael Bloomberg’s considerable financial resources, will blanket half a dozen newspapers with ads meant to pressure the grocery giant to stop allowing customers to openly carry firearms in its stores. The ads will be displayed on the newspapers’ websites as well as on a billboard in Cincinnati, where Kroger’s corporate headquarters is based, according to the group.
The ads will contrast images of shoppers doing things that are currently prohibited in Kroger’s stores — such as eating ice cream and shopping while shirtless — with images of people carrying rifles. “Guess which one” isn’t allowed at Kroger, the tag line says. (Scroll down for full images of the group’s ads.)
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